BATHE WITH A MERMAID
IN SUPPORT OF SEA SHEPHERD
On Monday 13th May 2013, LUSH Cosmetics will be launching via its UK website a limited edition Mermaid bath ballistic (£2.50) to coincide with the release of ‘The Mermaid Song’ – part of The Coldwater Project by musician and composer Ysanne. All proceeds from this ballistic (minus the VAT which we have to give to the government) and song will be donated to Sea Shepherd, the global non-profit marine conservation charity.
The Mermaid ballistic (£2.50) has been specially created for this project and lovingly handmade from fresh, natural ingredients; lavender oil to relax, lemon oil to clear the mind and seaweed and sea salt to cleanse and soften the skin. Once purchased online, you’ll receive an email containing a link to download the song for free. Visit www.lush.co.ukfrom Monday 13th May to purchase the ballistic.
About The Coldwater Project
The Coldwater Project is a collection of thirteen songs, recorded by Ysanne to bring a new audience to 13 different charities. Ysanne is a British violinist, composer and string arranger; she is best known for her recordings with The Smashing Pumpkins. ‘The Mermaid Song’ is the first release and raises awareness of Sea Shepherd’s campaigns and vital funds for their continued fight for the seas. Here at Lush we are proud long-time supporters of Sea Shepherd, so are happy and proud to support Ysanne’s musical project.
Lush Cosmetics, established 18 years ago, has been driven by innovation and its ethics and now has over 850 stores in 51 countries. Creators of pioneering beauty products such as the fizzing bath ballistic, shower jellies and and solid shampoo bars, Lush places emphasis on fresh ingredients like organic fruits and vegetables. Lush operates a strict policy against animal testing and supports Fair Trade and Community Trade initiatives. Lush leads the cosmetics industry in combating over-packaging by running public awareness campaigns and developing products that can be sold ‘naked’ to the consumer without any packaging. Lush has been awarded the RSPCA Good Business Award for 2006 and 2007, PETA Trailblazer Award for Animal Welfare, and Best Green Packaging in the 2008 Green Awards, for the Squeaky Green shampoo bar, because “there’s no greener packaging than no packaging”.